Find out what your website is costing you in leads.
Submit your URL and get a clear, written review of what is affecting your site's conversion, SEO, speed, and trust. Delivered to your inbox within 2 business days, by a real person, not an automated scanner.
- No sales calls
- No credit card
- 2 business day turnaround
- Canadian service businesses
Tell us your URL. We'll tell you what's costing you leads.
You'll get a clear, written breakdown of what's quietly costing you leads, delivered to your inbox within 2 business days. No call, no catch.
- A personalised review of your site's conversion and SEO.
- Specific, prioritised fixes you can act on right away.
- No sales call, no spam, no credit card.
We've got your site. Expect our review soon.
We'll review your site and send you a clear written breakdown of specific things to fix and why. Straight to your inbox, no follow-up calls.
Most website problems are invisible until they're costing you leads.
When you built or redesigned your website, it probably felt right at the time. But most service business owners do not have a way to know what is quietly working against them: pages that load slowly on mobile, contact forms that are hard to find, service descriptions that do not answer the questions buyers actually have before they call.
The problems that lose leads rarely announce themselves. They just leave. A slow page, an unclear service page, a broken contact form, a site that looks fine on a laptop but falls apart on a phone. A fresh set of eyes looking at the right things can surface issues that are easy to miss when you see the same pages every day.
The audit covers the six areas that most directly affect whether a visitor becomes a lead. Learn more about why a website gets traffic but no leads.
Six areas that shape whether your website generates leads .
We review your site across all six areas, then focus the report on the issues most likely to matter.
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SEO & Findability
We check whether your key service pages can be found on Google, whether your metadata is set up correctly, and whether there are technical issues blocking search visibility.
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Page Speed & Performance
Slow pages lose visitors before they read a single word. We review load time, image sizes, render-blocking assets, and core web vitals that affect both users and rankings.
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Mobile Experience
Most local searches happen on phones. We check layout, tap targets, readability, and whether your contact options are easy to use on a small screen.
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Messaging & Clarity
Visitors should know what you do, who you serve, and why to trust you within a few seconds. We review whether your homepage and key service pages answer those questions quickly.
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Conversion & Contact Paths
We look at where your calls to action are, whether your quote form or booking link is easy to find, and whether the path from landing to enquiry has unnecessary friction.
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Trust & Proof
Reviews, project examples, professional photos, credentials, and clear service details all reduce hesitation. We identify what trust signals are missing or buried.
What happens after you submit your site.
No automated reports, no generic checklists. Here is exactly what you can expect after you submit your URL.
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Step 01: Review
Within 2 business days, we go through your site manually across all six audit areas. No automated scanner. A real person reviews it.
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Step 02: Report
See what matters most, why it matters, and what to change, with specific examples from your site and a practical action plan.
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Step 03: Decide
The report is yours regardless of what you decide. If you'd like us to fix any of it, we can talk about options. There is no pressure and no follow-up sales call.
Questions about the free website audit.
Common questions about how the audit works and what to expect. For broader web design questions, see the full FAQ. Curious about what a project would cost? The web design pricing page covers starting rates and what's included in each tier.
What does the free website audit cover?
I review six areas: SEO and findability, page speed, mobile experience, messaging clarity, conversion and contact paths, and trust signals. The report focuses on what matters most, with specific examples and a practical action plan.
How long does it take to receive my audit?
You'll get the written audit within 2 business days of your submission. I review every site by hand instead of using an automated tool, so it takes a bit of time to do properly.
Is there any cost for the audit?
No. The audit is completely free. There is no credit card, no obligation to hire me, and no follow-up sales call. You get the report and decide what to do with it.
Do I have to hire BitForward after receiving the audit?
No. The written report is yours whatever you do next. Some people use it to brief a developer they already work with, and others tackle it themselves. If you want help fixing things, I'm happy to talk.
What types of businesses do you audit?
I audit websites for Canadian service businesses of any kind, including trades, professional services, healthcare, automotive and financial services. If your website is how local customers find you, the audit is relevant to you.